July 7th, 2015
Many of us tap into the knowledge of our communities for restaurant recommendations, parenting advice, checking the weather, and staying on top of the most talked-about stories of the day. But what if we could also utilize our communities to stay better informed about our health?
That’s what our team at McNeil Consumer Healthcare asked as we considered how to better serve people who suffer from upper respiratory illnesses – symptoms such as cough, runny nose, or itchy eyes. We know is that it’s confusing for people to determine the source of their symptoms — allergies, a cold or the flu – which is crucial for determining the best treatment option. We also know that there are various triggers for respiratory symptoms, including pollen, viruses, and weather changes.
Clearing up this confusion and helping people track the environmental factors that aggravate upper respiratory illness was the inspiration for our new HEALTHYDAY App. Using a patent-pending algorithm, HEALTHYDAY aggregates anonymous health data from the same trusted sources that doctors and hospitals use. It combines this data with anonymous social mentions of illnesses or symptoms in real time to help users see if other people in their community are suffering from upper respiratory illness – and what is causing their symptoms.