April 27th, 2009

Keeping Kids Safe

By Sarah Colamarino, Vice President, Corporate Communications, Johnson & Johnson


One of the things I enjoy most about my job at Johnson & Johnson is working on programs that make a difference in people’s lives. An initiative that is particularly close to my heart is Safe Kids Worldwide. Over 20 years ago, Johnson & Johnson became the founding sponsor of Safe Kids WW, whose mission is to educate adults and children about how to prevent unintentional injury and death. As a mother of two children, keeping our kids safe has a special meaning for me.

This year, Safe Kids USA has just released the first-ever safety report that makes the connection between the different stages of a child’s development as it relates to unintentional injury. For years, Safe kids has been telling parents how to keep their children safe, but this year’s report highlights exactly when and why those precautions are essential. This report also offers safety tips in five leading injury risk areas: falls, recreational safety, burns and scalds, motor vehicle safety and poisoning.

For a copy of the report, or to view the safety tips according to a child’s age, check out the Safe Kids site.

I hope that you’ll take a moment to review this important information that could help save your own children or grandchildren from harm. We’ll keep you updated with important tips and hints throughout the year.

Have a safe summer!

4 Responses to “Keeping Kids Safe”

  1. Geraldine Hickey says

    While it’s wonderful that we, as eduacators help parents keep their children safe, we must also stress to them the importance of being ready for any emergency.
    As an nurse, CPR instructor and mother myself, I know all too well how quickly our children can get into trouble despite all precautions. They can fall, choke, suffocate, fall into pools, all in the blink of an eye. I’ve heard so many stories of parents and caretakers of infants and children say they panicked in an emergency because they didn’t know what to do. That’s when lives are lost too.
    Having Infant and Child CPR and choking training should be mandatory. I believe parents should have this training before they leave the hospital with their newborn.
    I would love to see this stressed more on your site/blog and on other Parent/Baby sites.

    Thanks for all you do.

    Geraldine Hickey, RN

  2. Marc says

    Thanks so much — it’s a wonderful point, Geraldine. I’m going to do a bit of digging and see what we can do.

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