January 27th, 2011

Blissdom 2011!

I’m down in Nashville, where two exciting things are happening. One, it’s not snowing and two, Blissdom is starting! Johnson & Johnson is a sponsor of the conference attended by “women who find and express their bliss by publishing online.” Blissdom is being held at the Opryland hotel, where 650-700 attendees are expected.
Johnson & Johnson will be sponsoring a session entitled, Advocates and Activists: Harnessing Social Media for Social Good in the Face of Compassion Fatigue. We will also be raffling off a $100 donation to a charity through Give Back , an organization that empowers individuals and groups to donate to the philanthropic initiative of their choice. We will also be highlighting our own philanthropic programs, including mothers2mothers(m2m), Text4baby, Safe Kids Worldwide® and Healthy Babies Are Worth the WaitSM. The concept of using social media for social good aligns with our Credo responsibilities to the communities in which we live and work, and the world community as well.

In addition, Blissdom attendees will have the opportunity to make a video recording about what “giving back” means to them. These videos will be edited on-site and posted during the conference to the Johnson & Johnson health channel on YouTube. Check them out!

I look forward to a great conference and the opportunity to get to know the moms, social activists, and community minded women who are using their online activities to help make the world a better place. For those of you who you aren’t at Blissdom, you can track the conference buzz on Twitter by following the #Blissdom hashtag. We will also be posting updates on our @JNJComm Twitter channel.

4 Responses to “Blissdom 2011!”

  1. Jessica says

    Couldn’t make it to Blissdom but would love to see a copy of your presentation! I’m a huge proponent of getting the word out about local non-profits through blogging!

  2. Rob Halper says

    I had the privilege of attending Blissdom and it was an enlightening, wonderful event. Johnson & Johnson is working on an initiative, in conjunction with bloggers, to use “social media for social good”. This is still evolving, but we feel the power of giving back to the community, one person at a time, has an exponentially positive effect on society. We had to opportunity of speaking to and recording on video, 50 attendees who spoke of their own efforts to give back to their communities, by harnessing the power of social media. Here is a playlist of those interviews on the Johnson & Johnson health channel on You Tube.


  3. Tory says

    I applaud you for what you are doing. I don’t see it as giving back to the community though. I see it as helping because you can. It a great feeling to help someone in need, and you are doing just that. Thank you.

Leave a Reply

All comments will be reviewed before posting. Since this blog is about Johnson & Johnson, comments that don’t directly relate to the Company or to topics covered on this blog won’t be posted. Please see our comments policy for details.