April 29th, 2011
From Sarah Colamarino, Vice President, Corporate Communications, Johnson & Johnson
Last week, Johnson & Johnson had the privilege of launching Sports Safety Week with Safe Kids USA, our partner for the past 24 years. As the mother of two avid teenage athletes, I have come to recognize the physical and emotional effects of sports-related injuries, and recognize that parents, coaches and kids can play a large role in prevention.
Safe Kids will host some excellent educational opportunities over the next few months. A special “Sports Injury Prevention” webcast will take place on Monday, May 2. This will offer important information from a professional athlete and leading sports medicine doctors on sports injury prevention. In addition, Safe Kids will conduct 100 sports safety clinics nationwide over the next few months. These are designed to provide hands-on learning. Visit the Safe Kids website for the location of a clinic near you.
Youth sports injury is a serious issue with over 3.5 million children under the age of 14 affected every year. As sports have shifted from being a seasonal to a year round activity the incidences of injuries have continued to climb. We believe that the only way to reverse this trend is to educate parents and educators about preventing and identifying possible injuries.