May 19th, 2011

EARTHWARDS (TM): Moving toward a Healthy Future – Continuous Greener Improvements on Our Products

From Ann Lee-Jeffs, Manager, Worldwide Environmental Health & Safety Research & Development, Johnson & Johnson

As a product steward at Johnson & Johnson, I’m constantly thinking about the environmental impact of products whether I’m shopping at the mall or picking up groceries at the supermarket. It’s more than just my job – it’s become a part of my life.

At Johnson & Johnson, we recognize the importance of caring for the environment as do our consumers. Given this, in 2009, Johnson & Johnson introduced EARTHWARDS™, a process that helps the product teams at our operating companies assess the environmental and social impacts across a product’s full life cycle and the work to reduce those impacts. The process also celebrates greener product successes, and enables brand teams to evaluate potential environmental claims with a clear set of information.

To be considered for EARTHWARDS™ designation, a product must achieve a greater than 10 percent improvement in at least three of the seven areas below:

  • Materials used
  • Packaging reduction
  • Energy reduction
  • Waste reduction
  • Water reduction
  • Positive social impact or benefit
  • Product innovation

To evaluate each of these areas, a proprietary scorecard was developed in 2009, in partnership with a leading sustainability and product stewardship consulting firm using information from stakeholder interviews and best practices from other leading companies.

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May 18th, 2011

Johnson & Johnson Celebrates National Employee Health and Fitness Day

It’s National Employee Health and Fitness Day, and our Johnson & Johnson Health Channel on YouTube is featuring a video on keeping our employees healthy and engaged. In the video, Mary, Kanit and Supatra — two current Johnson & Johnson Family of Companies employees and one former employee — talk about how they use company facilities and groups to stay active and healthy.

This is nothing new for Johnson & Johnson. Employee health and wellness has been a pretty big part of what we do as a company for most of our 125 year history. We formed a medical center for employees in the early 1900s and provided educational materials on healthy living. We even had a pool early on in the Company’s history. A variety of company sports teams have been winning (and losing every now and then) over the course of the past 125 years, including basketball and even bowling. 

A few years ago, Dr. Fik Isaac wrote a post for JNJ BTW that talked about the importance of keeping Johnson & Johnson employees healthy. In it he wrote: “The bottom line is that our health and wellness programs are considered an investment in the health of both employees AND the corporation.

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May 18th, 2011

Update on Friends in Far Places

From Mark Krajnak, Manager, Corporate Communications, Johnson & Johnson

In a JNJ BTW post a couple of months ago, Sharon D’Agostino, Vice President, Worldwide Corporate Contributions and Community Relations, Johnson & Johnson, described what Johnson & Johnson was doing to provide aid to the people of Japan.

Since the March earthquake and tsunami, I’ve been keeping a close eye on Japan. Back in early January 2010, I visited the country while developing a story for the Johnson & Johnson annual report. As the focal point of that story, I had the opportunity to meet a wonderful young lady, Masako Yoshino. Yoshino-san lives in Urawkawa, a town in the Hokkaido region of northern Japan. From the Sapporo/New Chitose Airport, it was a three-hour van ride through small towns and winding highways along the coast to Urawkawa. And, having just come from temperate Tokyo, Urawkawa in January was downright cold, snowy and icy – so much so that the photo team started to refer to it as “Snowkkaido”.

Urawkawa is a small village and much of its daily life is centered on the nearby seas. Interestingly, though, Urakawa also is known as “the hometown of thoroughbreds” and produces some of Japan’s top racehorses.

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May 17th, 2011

It is With Mixed Emotions…

OK, ok, ok.   Enough with “corporate speak.”  Here’s the scoop:  After 14 years at Johnson & Johnson, I’ve made the difficult decision to leave the company and set up on my own as a consultant.  For details of my plans, you can follow me on my personal Twitter feed @MDMonseau.  

I’ve NEVER liked the cliched phrase “it is with mixed emotions”  that starts almost every internal memo that’s distributed when someone moves on to another job.  But as someone who is doing just that, I have to admit there is truth in those overused words:  although it’s hard to leave so many good friends and colleagues, I’m also excited about the future — for both me and for my friends at Johnson & Johnson.

One reason I’m excited is that I’m handing over the day-to-day management of this blog and the corporate Twitter feed, @JNJComm, to my very capable colleagues.  They’ve been responsible for much that we have accomplished on the social web and I’m looking forward to seeing what they will do next. 

In my first post on JNJBTW way back in 2007, I explained how the company had to relearn how to listen and interact with people. While there have been a few stumbles, we’ve learned a lot since those early days. 

On this blog, we’ve tackled some difficult situations, like when the company was embroiled in a suit against the American Red Cross or when reporters have gotten their facts wrong or when our McNeil Consumer Healthcare business was criticized for an advertisement that was running on its website.  But there have also been some exciting developments, like the recent announcements around Text4Baby or news about the company’s charitable activities.  

While I’ve been resident blogger, editor and chief bottle washer for JNJBTW (among my many other responsibilities) my friends and colleagues in the J&J Corporate Communication group have also been very busy with a variety of activities on the social web.  Here are few highlights: 

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May 11th, 2011

Thank a Nurse!

From Andrea Higham, Director, the Johnson & Johnson Campaign for Nursing’s Future

Nurses are truly amazing.  They make up a profession which is one of the most challenging, but they do it with skill, grace and professionalism. They serve as society’s caregivers and are basically the backbone of healthcare in this country. The level of care, comfort and support nurses provide to patients (and their families) is simply unsurpassed. And quite frequently it’s the nurse who patients remember most fondly about their entire healthcare experience. Good nursing really does make a difference!

Although I’m not a nurse, I’ve been so fortunate to personally and professionally work with this noble profession as part of the Johnson & Johnson Campaign for Nursing’s Future.

According to recent data, enrollments in nursing schools are up, which is very encouraging! This is certainly due, in part, to the hundreds of partnerships that the Campaign has been fortunate enough to be involved in over the last few years.

Since 2002, the Campaign has attracted more than 750,000 men and women to discover nursing and enter the profession. We’ve distributed more than 30 million pieces of recruitment materials in English and Spanish, including brochures, posters and videos, to many junior high schools, career centers and community health centers, as well as to every high school, nursing school, hospital and nursing organization in the country.

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May 10th, 2011

Disaster Relief for the Southern United States from Johnson & Johnson

By William Lin, Director, Corporate Contributions, Johnson & Johnson

We have been saddened by the images of the aftermath of severe weather that hit the southern United States, destroying thousands of homes and leaving over 300 people dead, with hundreds more injured and many still missing.   Whenever natural disasters occur, we are all touched by the magnitude of the impact and are committed to providing assistance where it is needed.

Continuing a long-standing commitment to helping those in need, Johnson & Johnson and our operating companies have been working with our relief agency partners to provide emergency relief across the several states affected by these natural disasters.  Our immediate response has included cash contributions and product donations from our Consumer, Pharmaceutical and Medical Devices and Diagnostics businesses.

We have engaged with our disaster relief partner organizations to deliver much needed supplies to community health centers and free clinics. We will continue to work with these partners as they pursue ongoing relief efforts, and support them as they address the needs of the affected communities. 

The expression of concern from our colleagues across the Johnson & Johnson Family of Companies has been inspiring and has demonstrated, once again, our commitment individually and collectively to helping those in need.

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May 9th, 2011

Protecting Your Eyes from the Sun

Most of us are aware of the importance of protecting your skin from the sun. Whenever my family and I go to the beach, the first thing we do is slather on the sunscreen in an effort to shield our skin from UV-rays. But what about our eyes? UV-rays are just as harmful to our vision, and our eyes need to be protected as well.

According to the Vision Care Institute, a Johnson & Johnson company, only about 65% of Americans wear sunglasses to help protect their eyes from the sun’s rays, and only 39% make sure their children wear sunglasses. Since children have larger pupils, clearer lenses and oftentimes spend more time outside without protecting their eyes, it’s no surprise that it is estimated a large amount of lifetime exposure to UV rays may occur by age 18.

There are some helpful ways to help keep your eyes safe and healthy. For one, wearing sunglasses can help block UV rays. For most styles however, while they prevent UV rays from entering through the lenses, do not prevent rays from reading the sides, top and bottom of the glasses. Hats with brims also offer protection from the sun. However, they don’t protect our eyes from the rays reflected off surfaces like water, sand and pavement.

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May 3rd, 2011

Mobilizing Mobile Technology to Improve the Health of Moms and Children

From Sharon D’Agostino, Vice President, Worldwide Corporate Contributions and Community Relations, Johnson & Johnson

With just a few days to go before Mother’s Day, it is especially poignant that several colleagues and I spent the morning at the State Department where Secretary of State Hillary Rodham Clinton announced the launch of the Mobile Alliance for Maternal Action (MAMA). MAMA is a public-private partnership aimed at improving maternal and child health by harnessing the power of mobile technology to deliver vital health information to new and expectant mothers. Johnson & Johnson and the United States Agency for International Development (USAID) are co-founders of the partnership while the United Nations Foundation, the mHealth Alliance and BabyCenter are making in-kind contributions. The partnership was developed in collaboration with The White House Office of Science and Technology Policy

In his comments, our Chairman and CEO, Bill Weldon, noted that MAMA is an important milestone in the commitment we pledged last September to the UN Millennium Development Goal of reducing mortality in women and children by 2015. It’s a reflection of our company’s long commitment to maternal and newborn health. We hold the strong belief that healthy women and children are the foundation of any thriving community.

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May 2nd, 2011

Royal Recognition for Safe Driving at Johnson & Johnson

From Sandra Lee, Director, Worldwide Fleet Safety, Johnson & Johnson

My husband and I have a 12-year daughter who depends on us to get to school, to swim practice, music lessons and doctors’ appointments. Before we know it, we’ll be handing over the keys and she’ll be driving on her own. Our hope is that we’ll have done a good job role modeling safe driving behaviors and that she’ll remember and put into practice what we‘ve taught her… to drive safely and responsibly. And when that day comes, we hope that other drivers who share the roads with her will do the same. For now, we’re happy to be the ones behind the wheel!

At Johnson & Johnson, I’m responsible for ensuring that the employees who use the cars and vehicles in our fleet remain safe. Based on my experiences in this role, however, I know that driving a vehicle can be one of the most dangerous jobs at any company. We have over 30,000 employees who drive a company vehicle, many of whom are on the road 40-60% of the day. In 1994, J&J created a corporate-wide approach to fleet safety to help protect our employees when they are on the road.

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April 29th, 2011

Video Highlights from Yesterday’s Annual Shareholders Meeting

Earlier today, Rob Halper posted a few clips from yesterday’s Annual Shareholders Meeting to the Johnson & Johnson health channel on YouTube. You can see the complete webcast of the meeting on our corporate website, but the following clips provide an overview of some of the highlights from the meeting:

Chairman and CEO Bill Weldon addressed some of the challenges facing the company, including the recent product recalls, and what the company is doing to address this situation. Below is a clip of that discussion:    

UPDATE:  Our Annual Meeting videos were only up for a short while, and are no longer available.

Bill also talked about the opportunities, and in particular the promise of developing medicines and treatments that can improve human health and address different diseases and conditions. In particular, he highlighted research of particular personal relevance to him and his family: Alzheimer’s Disease.

 Bill closed the meeting, providing a recap of what was discussed and the long-term focus of the company.

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