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From Michael Heinley, Vice President, Leadership & Employee Communication.

Perhaps because I’m head of employee communication at Johnson & Johnson, I often hear from my colleagues about their interest in knowing more about what’s going on in other parts of the company, and the impact our company is having to improve the lives of people around the world.

“But,” they sometimes say, “I don’t have much time, so please keep it short, easy to access, and offer resources that can help me!”

Well, thanks to feedback from employee surveys and some common sense, we sought to develop a communication vehicle to engage – and sustain – interest among employees globally.  This requires delivering information in short bursts, preferably on video, and providing easy, unrestricted access, and these days that means offering the option to reach employees on their smartphones.

All of this factored into our launch this week of “ennTV,” Johnson & Johnson’s new video news magazine produced for our employees worldwide.

Employee feedback already reflects excitement about ennTV and the company’s new level of commitment to keep Johnson & Johnson colleagues informed and engaged across the enterprise like never before.

ennTV will feature fascinating human interest stories on people throughout the Johnson & Johnson Family of Companies, including innovative programs, important business developments, and examples of our corporate social responsibility.

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Well, it’s that time of year again!  No, I don’t mean time to appreciate the changing fall foliage.  I mean time to get ready for the Social Health Track at Blog World and New Media Expo which is taking place in Los Angeles, Nov. 3-5!

For the past two years, Johnson & Johnson has been the primary sponsor of a track dedicated to a discussion of social health at Blog World.  You can read more about what happened in the first two years here and here.  Overall, both provided an opportunity for wide ranging discussions around how digital technologies and online communications platforms can be used to improve health.

When organizing this year’s session, we wanted to build on the momentum of the past two years and are once again bringing together e-patient advocates, healthcare professionals, caregivers, nurses, physicians and manufacturers to share insights and best practices, and to discuss how digital approaches and social media can be better used to improve health outcomes.

The following are some short descriptions of what these sessions will cover this year, as well as some of the confirmed speakers:

Session 1: How established organizations can better support and work with online patient advocates to support their communities. 

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From Gary Esterow, Senior Director, Public Relations,  VISTAKON^® Division of Johnson & Johnson Vision Care, Inc.

Research shows that many people think that seeing well translates to good eye health.  As a result, they often don’t see an eye care professional regularly or take the necessary steps to protect their eyes.  To address this issue, in June, Johnson & Johnson Vision Care, Inc. launched Healthy Vision^TM with Dr. Val Jones, a Blog Talk Radio program devoted to educating and improving people’s eye health.  Dr. Val, who hosts the show, is the, CEO of Better Health, LLC, a network of popular health bloggers.  She also writes the well-known “Dr. Val and the Voice of Reason” blog, which won The Best New Medical Blog award in 2007.  Dr. Jones, (who, in the interest of full disclosure, is a paid consultant for VISTAKON^® Division of Johnson & Johnson Vision Care, Inc.) says that even health care professionals have a lot to learn when it comes to eye health, so I thought it would be a great opportunity to hear directly from Dr. Val about what we’re doing.

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From Dr. Val Jones:

I love being a doctor primarily because there’s never a dull moment in medicine.

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By Robin Smalley, Co-Founder/International Director of mothers2mothers International

“Mom it Forward”, “It Ain’t Easy Being Cheesy”, “Hey Whats for dinner Mom?”, “The Succulent Wife”, “The Curvy Fashionista.”  How could anyone not want to meet the moms behind these blogs?  Thanks to Johnson & Johnson, I had that opportunity on August 5^th – 6^th at the BlogHer Conference in San Diego.

What an experience it was!  A relative newcomer to the Blogosphere, I was invited by Johnson & Johnson as part of their effort to enlighten both experienced and novice bloggers to the power of social media for social good.  As a co-founder of mothers2mothers, a nonprofit organization that educates pregnant women living with HIV about how to keep themselves healthy and what steps they can take to have a healthy HIV-free baby, I was as passionate as my Johnson & Johnson partners to encourage the 3000 attendees to realize the global good they could accomplish amongst their hundreds of thousands of followers.

My story is simple.  mothers2mothers works to prevent mother-to-child transmission of HIV in a simple and effective way.  We educate, employ, and empower mothers living with HIV to keep themselves and their children healthy.  “Mentor Mothers” — women living with HIV — work alongside doctors and nurses to offer critical information and support to other women.  

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From A. Vaidheesh, Managing Director, Johnson & Johnson Medical India, a Division of Johnson & Johnson Ltd, India.

The other week, my colleagues Gary Fischetti and Michael del Prado joined me to open the DePuy Institute for Advanced Education and Research in Chennai in the southern part of India. DePuy, a Johnson & Johnson Company, is one of the world’s largest orthopaedic and neuroscience device companies. 

This new facility is the first of its kind outside the U.S. and it comes in response to a severe shortage in India of skilled surgeons to meet the country’s growing health care needs.

Knee arthritis is widely prevalent in India. This painful, degenerative condition can rob people of the simple things in life that so many of us take for granted – visiting family, going to work, walking up stairs.  Joint replacement surgery could be a good option for many of India’s five million knee arthritis sufferers, but only with the involvement of skilled surgeons.

Today, we estimate there are only about 1,600 well-trained joint surgeons in India.  If current health trends continue, we’ll need 4,500 joint surgeons within the next five years – or nearly three times as many as we have now.

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Yesterday, we commemorated the 125^th anniversary of Johnson & Johnson with a celebration for employees at our World Headquarters in New Brunswick, New Jersey.  Many of our operating companies around the world are marking this milestone anniversary in a variety of ways, and some are also celebrating their own operating company anniversaries this year in conjunction with the Company’s 125th.

In 1886, three brothers – Robert Wood Johnson, James Wood Johnson and Edward Mead Johnson — founded Johnson & Johnson to meet a huge unmet need in healthcare and society:  the first large-scale mass produced sterile surgical dressings and sterile sutures  to make surgery sterile and save lives in hospitals.  Today, a century and a quarter later, the world is a much more high-tech place, with smart phones, social media and health care technology that would have been unimaginable to our founders.  And  today, that little startup that began in a four-story former wallpaper factory in New Brunswick s a worldwide organization with approximately 116,000 employees at more than 250 operating companies in 60 countries.  But one thing hasn’t changed in 125 years:  finding innovative ways to meet unmet needs for patients, consumers and the community across the world.

Here are a few photos from our employee celebration yesterday:

Chairman and CEO William C.

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From Rob Halper, Director, Video Communication

July 28, 2011

I’m in a small, impoverished village in Haiti, just over the border of the Dominican Republic. The heat is sweltering, and there’s no electricity or running water. Dozens of pregnant women, many of whom are in their teens and already mothers, are attending a free pre-natal health clinic staffed by volunteer doctors from the U.S., found via Facebook and Twitter. The women are advised to get regular checkups, though this is problematic as they are so isolated. The doctors perform a routine examination, and if they suspect any serious conditions they are referred to a hospital in the Dominican Republic, where they will be treated for free. One frequent condition is fistula, a serious medical complication that sometimes occurs in pregnancy, particularly in younger girls. In addition to advice, the doctors also dispense folic acid, and give out JOHNSON’S® Baby products. Dulce Soto, a medical officer from the Johnson & Johnson operating company in the Dominican Republic, and her colleague Josephine Abreu, have also volunteered their time, travelling over 4 hours to get to participate in the clinic. 

A mother and her child at one of the LATISM-sponsored clinics

This is part of a month long sustainable development project set up by Ana Roca Castro and her LATISM (Latinos in Social Media) organization.

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From Ruben Taborda, Vice President and Chief Procurement Officer, Medical Devices & Diagnostics group, Johnson & Johnson

I am often asked to explain what drives our commitment to supplier diversity. My answer is usually the same—enhancing our supplier network supports job creation in our communities and connects us to the patients and doctors we serve. This simple response explains why we are so determined to become leaders in this space. Although there is no true end goal (we can always get better at what we do), I believe our recent membership into the Billion Dollar Roundtable (BDR) shows how far we have come.

For those unfamiliar, the BDR is a small group of corporations that have each achieved at least $1 billion in spending with diverse suppliers. Johnson & Johnson earned this membership credential at year’s end in 2010, with $1065 MM total spending with minority and women-owned businesses.

As of July 28, we became the first healthcare company to join this group, joining member companies such as AT&T, IBM and Dell Inc. Our journey began in 2007, when we initiated a multi-year strategy to reach the billion dollar target. Business leaders across the enterprise fully endorsed this objective and within three years time, diverse spending with women- and minority-owned businesses increased by 40 percent.

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From Michael Bzdak, Ph.D., Director, Johnson & Johnson Corporate Contributions

If you are in New Brunswick, N.J., this month and want to be inspired, don’t miss an exhibition of amazing photographs at the Zimmerli Art Museum. The photographs are the result of 14 photographers, just beginning their careers, traveling to 46 countries to document community-based programs supported by Johnson & Johnson. You will find beauty, happiness, healing and hope in the faces of children, women and men in communities large and small. You will discover the familiar and the not-so-familiar as you gain visual access to healthcare settings, orphanages and rural settlements where many are challenged but all are hopeful.

Since 2001, Johnson & Johnson has sponsored a fellowship program at the International Center for Photography (ICP) that offers emerging photographers the opportunity to document selected community-based programs supported by Johnson & Johnson in Asia, Africa, Europe, the US and the Latin America. Programs range from a burn treatment center in South Africa to disaster relief efforts in Asia. If you’re interested in reading more about the individual photographers, Art Daily has an article on its website.

This exhibition is one way to celebrate the 125th birthday of Johnson & Johnson, which shares its roots in New Brunswick with Rutgers University, as well as its global reach.

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Sharon D’Agostino, Vice President, Worldwide Corporate Contributions & Community Relations, visiting the AED Girls Education program that Johnson & Johnson supports in Dar es Salaam, Tanzania.

From Sharon D’Agostino, Vice President, Worldwide Corporate Contributions and Community Relations, Johnson & Johnson

Johnson & Johnson has a long tradition of Corporate Giving that is inspired by Our Credo responsibility to communities around the world.  Each year we publish “Our Global Giving,” an annual report that showcases the philanthropic work our Company does, working closely with our community-based partners.  The report also highlights the work of Johnson & Johnson colleagues who share the goal of making life-changing, long-term differences in human health. 

In 2010, we supported nearly 700 programs in more than 50 countries, and while these numbers underscore our commitment to local solutions for improving health, they do not capture the many, many personal stories of those who do this work and those who are touched by it.  I am fortunate and grateful to meet some of these people and am always deeply moved by these visits. 

“Our Global Giving” celebrates all of our partners, and though it is not possible to highlight the work of all programs, we have captured examples that provide a representation of the breadth of programs across our three focus areas — saving and improving the lives of women and children, building the skills of people who serve community health needs, and preventing disease and reducing stigma. 

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